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81% MSMEs plan to increase Cloud spending

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81% MSMEs plan to increase Cloud spending
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28 Jun 2024 7:15 AM IST

New Delhi: About eight in ten Indian Micro, Small and Medium Enterprises (MSMEs), or 81 per cent, plan to increase their Cloud spending in 2025, as they scale investments in customer relationship management (CRM), financial services and business intelligence software, a report showed on Thursday.

Meanwhile, top digital adoption challenges that MSMEs currently face are high software costs, budgetary constraints, lack of tech skills, and integration hassles, according to the report by global technology company Zoho. The number of MSMEs in India is expected to grow from 6.3 crore, to around 7.5 crore, making it a crucial sector for the country's GDP growth.

"This MSME Day, we commemorate the vital role of these businesses in our country," said Praval Singh, VP Marketing and Customer Experience, Zoho.

A prominent hurdle these businesses face as they scale is the lack of feature-rich and accessible solutions in the market, he added.

Nearly 73 per cent of the respondents claimed that they were optimistic about their growth in the next six months.

The businesses are, however, concerned about three aspects of the current macroeconomic landscape, which are economic uncertainty (54 per cent), inflation (44 per cent), and a shortage of skilled labour (33 per cent).

MSME Sector Cloud Spending CRM Financial Services Business Intelligence Software Digital Adoption Challenges Tech Skills GDP Growth 
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